Marketing Executive
Hybrid Working Model (3 days from the office, 2 days from home)
Salary up to £29k per annum
Esholt, BD17 7RH
We have an exciting opportunity for a Marketing Executive to join our growing business, based near Yeadon, Leeds. Bayfields Opticians and Audiologists offers personalised eye and ear services through excellent service, cutting edge technology, and premium brands.
By joining our small marketing team, you will be helping implement Bayfields group marketing and local marketing activity, attracting new customers and retaining existing customers.
This is a highly diverse role and would suit someone who feels comfortable taking ownership of a broad range of marketing projects, and who has experience in a full marketing mix role, delivering activity across multiple channels.
Key responsibilities:
- Assist in the development and execution of marketing campaigns across digital and traditional channels.
- Create engaging content for social media, website, email marketing, and print materials.
- Help manage and update the company’s website and social media platforms, ensuring content is fresh and relevant.
- Track weekly marketing and campaign performance and provide insights to optimise future activities.
- Coordinate with external agencies and suppliers for design, PR, and advertising needs.
- Support event planning and execution, including local marketing initiatives.
- Support with budget management, PO’s and invoices.
Key Skills & Experience Required:
- Experience in a full mix marketing role (minimum 1 year)
- Conversive with social media platforms (specifically Facebook, Instagram, YouTube and LinkedIn)
- Working knowledge of email delivery platforms and data management.
- Excellent communication and copywriting skills
- Curious, creative and customer focused
- Highly organised and fast paced
- Ability to prioritise
- Pro-active and works on their own initiative
- Positive can-do attitude
- Good analytical skills
What’s On Offer
As an integral member of the team, we will provide our Marketing Executive with an enjoyable professional working environment which is fun, open and where we are committed to supporting you, your professional development, and your personal wellbeing. We will also provide a wide range of benefits, including:
- The opportunity to work for a 1-Star Best Companies accredited organisation, demonstrating our commitment to truly engaging all our team members.
- Salary up to £29k per annum.
- 5 weeks’ holiday.
- Additional days holiday for your birthday each year.
- Company pension scheme.
- Cycle to work scheme.
- Simply Health Medical Insurance
- Staff discounts (including an annual £350 voucher to spend on a pair of glasses or sunglasses after your probation).
- Friends and family discounts (eye-tests; glasses; sunglasses & hearing tests).
About Us
When you join Bayfields Opticians and Audiologists as our Marketing Executive, you are joining an independent business. Although we are national, we are not a huge chain which means we understand the importance of local relationships and the power of choice. We aim to deliver obsessively great service to each and every one of our clients which is at the core of what we do. We have the latest diagnostic equipment, the latest technological advances in contact lenses, spectacle lenses and frames, and the latest fashions.
Add brilliant opportunities to grow and develop and a caring and supportive working environment that’s focused on your wellbeing, and you’ll discover a career where you really can promote our values and visions.
If you are ready for a new and exciting opportunity, then we would love to hear from you!
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